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2010-08-27
U.S. companies that use social media primarily to deepen customer loyalty spend almost twice as much on this emerging channel as competitors who use it for brand awareness, customer acquisition and other core marketing purposes, according to national survey results jointly released by COLLOQUY and the Direct Marketing Association (DMA). - More
2010-08-19
Viral marketing and social networking have arrived on the scene after a long, strange trip indeed. As David Meerman Scott and Brian Halligan explain in their new book, the Grateful Dead were much more than a bunch of rock-and-roll geniuses; they were pioneers of the digital age marketing landscape. - More
2010-07-20
Now restaurateurs have the option of an online dining reservation software solution that comes without the high cost of per seat transaction fees. ReServeIT from ReServe Interactive allows restaurateurs to offer dining patrons the ability to book real-time dining reservations through the restaurant’s website without the worry of being charg... - More
2010-07-08
This past Holiday weekend gave us a flourish, nay a cacophony, of Logos. The AT&T National Golf tournament ended this past Sunday with a decisive scorecard by Justin Rose. One of the upcoming Tour events is the Ford Wayne Gretzky Golf Classic presented by Samsung. I am not sure which excites me most – seeing the Great One tee off or watch... - More
2010-06-23
Learn how Best-in-Class organizations outshine their peers in the tracking of loyalty satisfaction across all channels. - More
2010-06-21
Dana Communications has been selected to brand and market two Latin American endeavors: Royal Isabela, a private residential golf community in Puerto Rico, and The Golf Connection International, an Argentina-based guide for exclusive travel and golf instructional experiences. The addition of these clients to the Dana portfolio extends the hospit... - More
2010-06-11
Three Industry Experts will reveal the Steps to Using Online Video to Increase Sales Conversions. - More
2010-06-08
Former Corporate Manager, Sales Technology Learning and Development for Ritz-Carlton to Take Lead Training Role at Innovative Business Development Firm - More
2010-05-26
ReServe Interactive, a leader in Dining Reservation & Table Management, and Catering & Event Management software for the hospitality industry, provides a cost effective solution for casinos, hotels and resorts looking to enhance food and beverage operations and generate revenue. ReServe offers centralized control of reservations and table manage... - More
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